Comfort Plus Heating & Cooling Promotes Ductless AC Awareness

Troy, Michigan, September 16, 2026 – Comfort Plus, LC Heating and Cooling has introduced a new homeowner education campaign focused on helping residents better understand ductless cooling systems and their role in improving comfort in older homes, room additions, and other spaces without existing ductwork. Inspired by the company's latest educational content, the initiative responds to growing interest from homeowners looking for practical cooling solutions that require less structural change than traditional central air systems.

The campaign shares information about AC installation, energy efficiency, and maintenance while addressing common questions from homeowners planning an installation project. It also highlights situations where ductless systems may provide a practical alternative to extending conventional ductwork.

Ductless AC Installation Offers a Practical Option for Homes Without Ductwork

Many homes built before central air became common were designed with boilers, radiators, or baseboard heating instead of forced-air systems. Adding ductwork later can involve opening walls, modifying ceilings, or reducing storage space.

A report from the U.S. Census Bureau and the U.S. Department of Housing and Urban Development found that only 33.3% of homes built between 1920 and 1929 had central air conditioning, while 43.8% relied on room air-conditioning units. Those numbers continue to illustrate why many older homes remain without whole-home cooling today.

Ductless mini-split systems cool individual rooms through compact indoor units connected to an outdoor compressor. Because they do not rely on a network of ducts, installation generally requires only a small opening through an exterior wall, reducing the amount of construction needed inside the home.

Homeowners Continue Looking for Better Room-by-Room Comfort

Many homeowners experience uneven temperatures in finished basements, attic conversions, garages, sunrooms, or home additions that were never connected to the original heating and cooling system.

Unlike traditional central air, ductless systems allow each indoor unit to operate independently. This gives homeowners greater flexibility to cool occupied rooms while reducing unnecessary cooling in unused areas.

Research from the University of Florida IFAS Extension reports that typical duct systems can lose 25% to 40% of heating or cooling energy before conditioned air reaches living spaces. Since ductless systems deliver air directly into each room, they avoid those distribution losses.

Common Applications for Ductless AC Installation

Ductless systems are often selected for:

• Older homes without existing ductwork

• Finished basements and attic living spaces

• Garage conversions and detached home offices

• Sunrooms and enclosed porches

• Bedrooms or other rooms with uneven temperatures

The campaign also explains that every air conditioning installation begins with an in-home evaluation to determine equipment sizing, indoor unit placement, and electrical capacity.

Education Helps Homeowners Prepare for AC Installation Decisions

The educational campaign also focuses on helping homeowners understand what to expect before and after installation.

Topics include:

• How ductless systems provide both heating and cooling in many models

• Typical installation timelines for single-zone and multi-zone systems

• Maintenance requirements after installation

• The value of routine air conditioning service for long-term system performance

Rather than presenting a one-size-fits-all approach, the campaign encourages homeowners to evaluate their home's layout, existing heating system, and comfort needs before selecting a cooling solution.

Company Shares Practical Guidance for Local Homeowners

"Homeowners often tell us they want better cooling but don't want major construction inside their home," said Chris Traynoff, President of Comfort Plus Heating & Cooling. "This education campaign gives people straightforward information about ductless systems, where they work best, and what they can expect during an AC installation. We believe homeowners benefit from understanding their options before starting any project."

The company also emphasizes that regular air conditioning service remains an important part of maintaining cooling equipment after installation. Annual inspections and routine filter maintenance help homeowners keep their systems operating efficiently throughout Michigan's cooling season.

About Comfort Plus Heating & Cooling

Comfort Plus Heating & Cooling is based in Troy, Michigan, and serves residential and commercial customers throughout Troy, Berkley, Clawson, Birmingham, and neighboring communities. The company provides heating and cooling repair, maintenance, AC installation, ductless mini-split installation, indoor air quality solutions, and seasonal air conditioning service.

Media Contact

Chris Traynoff
President, Comfort Plus Heating & Cooling
1647 Rochester Rd
Troy, MI 48083, United States
Phone: (248) 280-2800
Email: info@comfortpluslc.com
Contact Page: https://comfortpluslc.com/contact-us-new/

Contact Information:

Comfort Plus, LC Heating and Cooling

1647 Rochester Rd
Troy, MI 48083
United States

Chris Traynoff
(248) 280-2800
https://comfortpluslc.com/