Designs for Health Unveils New Website Platform, Bringing Functional Medicine to Life
PR Newswire
PALM COAST, Fla., Oct. 9, 2025
A practitioner-first digital experience designed to personalize care and empower patients on their
journey towards better health
PALM COAST, Fla., Oct. 9, 2025 /PRNewswire/ -- Designs for Health®, the leading practitioner-recommended supplement brand, today announced the redesign of its website, introducing expanded education and purpose-built tools designed to advance the practice of functional medicine. The all-new https://www.designsforhealth.com empowers practitioners and their patients with smarter tools and powerful upgrades designed to drive clinical precision and sustainable practice growth. With over 75% of Americans report taking supplements, there's a clear and growing need for smarter tools and trusted clinical support to promote safe, effective, and personalized use.
Unlike conventional medicine, functional medicine focuses on uncovering root causes rather than simply managing symptoms. The redesigned website reflects this philosophy, enabling more personalized and lasting care. Health-minded individuals now have free access to connect with a practitioner in their area, ensuring supplement choices and care plans are guided by clinical expertise. At the same time, both new and established practitioners — as well as students preparing for clinical practice — benefit from enhanced tools that strengthen professional relationships, expand education, and support sustainable practice growth within a unified functional medicine ecosystem.
"This redesign is more than a website upgrade; it reflects our vision for the future of care. Functional medicine is about precision, personalization, and empowering patients through practitioner guidance," said Jonathan Lizotte, Founder & Chairman of Designs for Health. "As I often say, the most expensive supplement is the one you don't need. Our platform ensures new visitors are guided towards finding a practitioner and those existing patients receive what supports their health, grounded in science and clinical expertise."
The enhanced platform introduces several major innovations aimed at improving both clinical outcomes and user experience including:
- Enhanced Virtual Dispensary – A faster, more flexible way for practitioners to recommend and patients to access supplements, with simplified checkout and patient referral options—all without the need for inventory or fulfillment management.
- Expanded Payment Options – Integration with Truemed allows patients to use HSA and FSA funds for eligible purchases. In addition, Apple Pay and Google Pay are now supported, helping reduce friction in checkout and ensuring patients can easily follow through on practitioner recommendations.
- Optimized eScripting tools – Practitioners can now create and send individualized care plans and personalized supplement recommendations directly through the platform, making it easier for patients to follow guidance and order trusted products—all without managing inventory.
- Clinical Education Hub – featuring CE-accredited training, evidence-based protocols, and the latest functional medicine insights to advance practitioner development.
Guided by practitioner and user feedback, the redesigned homepage highlights the benefits of partnering with Designs for Health — for both practitioners and guests seeking expert care. It offers quick access to high-quality products, Spotlight Functional Testing, research and education resources, and tools tailored to each user's journey. With simplified navigation and smarter search, users can now find what they need and explore with ease.
"We've designed this platform to make the practitioner–patient connection stronger, smarter, and more seamless," said Rick Sheppard, Chief Marketing Officer of Designs for Health. "From simplified checkout and patient referral tools to new clinical education resources, every update is rooted in our Science-First™ philosophy. It's about making personalized wellness more accessible while equipping practitioners with tools to grow and succeed."
With over 36 years of innovation, a community of more than 237,000 health professionals, and 6.8 million patients served, Designs for Health continues to lead the industry in delivering care that is rooted in science, guided by practitioners, and centered on the whole person. The brand is transforming care from the inside out, replacing one-size-fits-all solutions with evidence-based, personalized wellness, raising standards, and redefining the healthcare landscape to design a well world.
Whether you're exploring supplements for the first time, partnering with a practitioner, or managing a thriving practice, you'll find trusted tools, uncompromising quality, and clear guidance every step of the way. To learn more about Designs for Health's comprehensive portfolio of products, visit https://www.designsforhealth.com.
About Designs for Health, Inc.
Family-owned Designs for Health, Inc. offers high-quality nutritional supplements and functional foods to health care professionals and their patients. Guided by its founding philosophy of "Science-First™," the company holds an unwavering commitment to creating research-driven formulations with meaningful quantities of functional ingredients that maximize the potential for successful health outcomes. For over 36 years, Designs for Health has been many health-care professionals' trusted source for not only product innovation but also leadership in clinical education and practice development solutions. https://www.designsforhealth.com/our-story
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SOURCE Designs for Health
