NEW YORK, Sept. 18, 2025 /PRNewswire/ -- Diwali at Times Square is excited to announce its return on October 12, 2025, celebrating the 10th anniversary at the largest crossroads of the World. This year in partnership with San Francisco, California, and Toronto, Canada, conveying the true meaning of Diwali by spreading the message of love, peace, harmony and togetherness.

The Consulate General of India in New York, hosted a press conference on September 10, 2025.

Consul General Binaya Srikanta Pradhan extended his warm support to the 10th anniversary celebrations, "Diwali at Times Square has become an extraordinary celebration of India's vibrant heritage and the universal message of light triumphing over darkness. It highlights the deep bonds between India and the United States, bringing together communities of all backgrounds in the heart of New York City."

Neeta Bhasin, the founder and producer of 'Diwali at Times Square' proudly unveiled the program for the 10th anniversary. She also acknowledged the Office of Faith-Based and Community Partnerships of NYC their support to Diwali at Times Square's mission to celebrate the diversity of India and America.

Neeta Bhasin shared the program for the upcoming festival starting with an Awards and Gala Dinner on October 10, 2025, where the incredible contributions of  Indian Americans in the field of Philanthropy, Innovation, Medicine and Entrepreneurship will be honored followed by the Diwali at Times Square festival on October 12, 2025 and the partnership with the Dussehra Diwali Dhamaka Festival in San Francisco, California, and the Diwali Festival of Lights in Toronto, Canada, both held on October 11 and 12, 2025.

The press conference also featured distinguished speakers, including Deputy Consul General Vishal Jayeshbhai Harsh; Queens County Supreme Court Honorable Judge Karen Gopee; Indian American Radiation Oncologist at Memorial Sloan Kettering cancer center, Dr. Dattatreyudu Noori; Country head and CEO of  State Bank of India, Mr. Amit Verma  and Mr. Prasanta Kumar Tripathy. The press briefing was also attended by the Diwali at Times Square Board members  including, Mr. Sunder Advani, Mrs. Beena Kothari, Mr. Rajender Dichapally and Mr. Santosh Peddi. Esteemed sponsors, media representatives, bloggers, and influencers who are excited to attend and promote the festival.

The festival on October 12, 2025 will have a vibrant and engaging Diwali Bazaar as well as a dedicated Kids Zone where children can paint diyas, create colorful Rangoli art, and enjoy interactive reading sessions. Additionally, attendees can look forward to product sampling from vendors, educational information from sponsors, and much more to ensure a fun-filled day for all.

The afternoon will feature the 'Colors of India' program, showcasing spectacular dance performances by various dance schools including India, Indo-Caribbean and Hispanic showcasing inclusion of diversity. In the evening, dignitaries will join together for a special Diya Lighting Ceremony with countdown on the Ball Drop Tower screen, leading into the highly anticipated Light Up Times Square Concert.

The performance lineup for the 10th anniversary of Diwali at Times Square concert was officially announced. The celebration will feature an exceptional mix of legendary icons and rising stars, including The Golden Star Malkit Singh, the artist who brought Punjabi music to the world stage and whose name is etched in the Guinness Book of World Records. Loved by every generation, his timeless hits continue to make waves globally. Joining him will be Grammy-nominated Indian-American Rapper Raja Kumari, who is making history by bringing Indian art, culture, and spirituality to the world stage, along with Indian Idol 2023 winner Rishi Singh and Indian Idol 2024 finalist Anjana Padmanabhan.

We extend our gratitude to our Title Sponsor, Procter & Gamble and to our other key  sponsors, MasterCard, Xoom by PayPal, Northwell Health, and State Bank of India  and our Media Partner Colors TV, whose partnership have been instrumental in bringing this vibrant festival to life and sharing the spirit of Diwali with the community.

Neeta Bhasin, expressed "It is so important to instill in Indian American youth a sense of pride in their heritage. As we celebrate 10 years of Diwali at Times Square, we honor the festival's deeper meaning, one that transcends boundaries and stands as a testament to the values of art, culture, and heritage."

Lights shine brighter when we shine together.

For information and sponsorship inquiries, please contact:

- Phone: 212-216-9305/516-343-0181

- Email: sponsorship@diwalitimessquare.com

- Website: www.diwalitimessquare.com

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SOURCE Diwali at Times Square